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Press — January 30, 2021

HOW TO INCREASE RESTAURANT PROFIT DURING THE PANDEMIC

By Alyssa Santiago

Roger Beaudoin

Jan 30th, 2021

 

Introduction:
If you’re a sports fan, you probably dig sports bars.  Before the pandemic, you’d enjoy gathering with friends sharing beers and great food watching incredible victories and heart-wrenching defeats. It was a weekly ritual that suddenly came to a screeching halt. Today I’m speaking with Geo Concepcion the CEO of Greene Turtle, a once fast-rising chains of sports bars.  He had a thriving business with multiple locations and hundreds of employees, then out of the blue he was forced to shutter locations and furlough hundreds of employees. This episode is all about rebuilding a brand.
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